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	<title>formerly transpromotional.com</title>
	<link>http://smallunmarkedbills.com/transpromo</link>
	<description>Creating revenue opportunities from current clients.</description>
	<pubDate>Tue, 20 Jul 2010 13:39:29 +0000</pubDate>
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		<title>Please help approve Transpromotional on Wikipedia</title>
		<link>http://smallunmarkedbills.com/transpromo/?p=44</link>
		<comments>http://smallunmarkedbills.com/transpromo/?p=44#comments</comments>
		<pubDate>Tue, 10 Jul 2007 02:20:44 +0000</pubDate>
		<dc:creator>Scott Draeger</dc:creator>
		
		<category>Introduction</category>

		<category>strategy</category>

		<guid isPermaLink="false">http://smallunmarkedbills.com/transpromo/?p=44</guid>
		<description><![CDATA[I put Transpromotional into the Wikipedia tonight, and I hope it&#8217;s relatively correct. Please visit and check. It&#8217;s easy to log in and make updates. The Wikipedia needs some good illustrations, photos and examples.
We need to get the Transpromotional message into the general business community, where C-level execs can understand the importance of a transpromotional strategy. We have [...]]]></description>
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		<title>A horse of a different color: Transpromotional as &#8220;Googlizing Print?&#8221;</title>
		<link>http://smallunmarkedbills.com/transpromo/?p=43</link>
		<comments>http://smallunmarkedbills.com/transpromo/?p=43#comments</comments>
		<pubDate>Tue, 19 Jun 2007 16:14:05 +0000</pubDate>
		<dc:creator>Scott Draeger</dc:creator>
		
		<category>Introduction</category>

		<category>strategy</category>

		<category>Messaging</category>

		<guid isPermaLink="false">http://smallunmarkedbills.com/transpromo/?p=43</guid>
		<description><![CDATA[Pete Basiliere&#8217;s lastest article on Outputlinks, entitled, &#8220;The Googlization of Print&#8212; Transactional Ads That Make Sense,&#8221; takes issue with the terms Transpromo and Transpromotional. I enjoyed the persepective in the article, but I do not agree that we have to dumb down terms to get acceptance. The departmental silos are the barriers, not the terminology.
Pete believes [...]]]></description>
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